Product Marketing Manager
At Timefold, we are building the intelligent scheduling optimization platform for software developers in workforce management.
We empower IT teams to build robust, trustworthy, and performant workforce scheduling systems that handle real-world complexity at scale.
Our customers are product and engineering leaders who own scheduling optimization integrated in software products or internal platforms.
We're looking for a Product Marketing Manager to translate deep technical capability into clear positioning, strong enablement, and effective go-to-market execution, directly shaping how Timefold shows up in the market.
This is an onsite/hybrid role based at our Ghent, Belgium headquarters.
The Role
As Product Marketing Manager, you sit at the intersection of our GTM and Product & Engineering teams.
Your core responsibility is to:
Turn product capabilities into clear value narratives
Equip go-to-market teams with strong collateral
Support campaigns with structured messaging
Bring customer and market feedback back into Product
You must have a strong ability to work cross-functionally while collaborating closely with
GTM & Marketing leadership
VP Product
Sales and Solutions
CTO and DevRel
1. Partner with GTM and Product Leadership
You will ensure that new features and releases are clearly framed and effectively launched.
You will create artifacts and assets that:
Translate roadmap updates into customer-facing value
Support feature launches with messaging and collateral
Help document use cases and practical applications
Identify recurring customer questions or confusion points
2. Bring the Voice of the Customer into the Company
You will help structure and gather insights from:
Sales calls
Customer interviews
Competitive evaluations
Developer conversations
You will document, maintain, and govern the materials where customer and market knowledge live as you:
Identify common evaluation criteria and objections
Summarize competitor patterns
Map recurring friction points
Share insights back with Product and GTM
3. Enable Sales to Win Evaluations
Our market is evaluation-driven. Developers compare depth, flexibility, and long-term ownership.
You will create and maintain collateral that unlocks commercial wins across the entire GTM lifecycle such as:
Competitive comparison sheets
Objection-handling guides
ROI and cost-of-ownership narratives
Evaluation guides for developers
Structured demo narratives
4. Support Campaign Execution
You will partner with your Marketing peers (Growth, Content, Video) to turn positioning into clear campaign themes.
You will:
Contribute messaging frameworks for verticals or subsectors (WFM, FSM, HRIS, …)
Review and refine campaign messaging for technical accuracy
Help shape landing pages and solution briefs
Ensure consistency between product truth and campaign claims
5. Collaborate with Content, DevRel, Field Sales
You will work closely with Content, DevRel, and Field Sales to turn product capabilities into educational and public-ready assets.
You will:
Contribute to product videos and technical explainers
Help structure webinar themes and storylines aligned to ICP pain points
Support feature and product launch messaging
Support trade show messaging and collateral preparation
Contribute to launch landing pages and nurture flows
Ensure all materials are technically accurate and aligned with positioning
You Might Be a Fit If
You're based in or near Ghent, Belgium, and comfortable with regular in-office collaboration. You have 5+ years of experience in B2B product marketing, preferably in technical or developer-facing products.
You are comfortable discussing APIs, system architecture, and performance trade-offs.
You enjoy translating technical complexity into commercial clarity.
You have supported product launches or evaluation-driven sales cycles.
You like collaborating across teams and building structured collateral.
You thrive in fast-paced, high-ownership, early-stage environments.
What we offer
A full-time position in a fast-growing startup environment;
A competitive salary package, complemented by a range of local benefits;
A culture that promotes growth through autonomy, ownership, and teamwork;
A strong commitment to an inclusive environment where diversity is valued and everyone is treated with fairness and respect;
Possibility to work as an employee or as a contractor.
- Department
- Marketing
- Locations
- TF Belgium Office
- Remote status
- Hybrid
About Timefold
Timefold is a VC-backed scale-up based in Ghent, Belgium, and the world's foremost experts in scheduling optimization. Founded in 2022 and headquartered at Wintercircus, we're on a mission to free the world from wasteful scheduling.